Color perception is individual. This is the ability of the human eye to see electromagnetic radiation of waves of a certain length, which has different properties of refraction, reflection and absorption. The emotions we experience, our mood and well-being depend on the picture that our eye sends to the brain. There is a whole science - color science, which deals with these issues. It includes physics, psychology, physiology and studies the entire spectrum of existing shades, including blue. Color in psychology as a science is one of the main tools for studying human behavior and personal characteristics.
In addition to the individual perception of color, there is its relationship with external conditions, traditions and foundations in human society. The dark blue color of the psychology of a Muslim will make you remember the frailty of life. The Christian will perceive it as God's light leading to the truth. We often see blue domes with golden stars. In Buddhism, this means the center of the universe.
The same happens with other colors. ATIn the northern part of China, red is a symbol of mourning, and in the southern part, the opposite is true. We say about a dreamer that he sees the world in pink glasses, and we associate a pessimist with black. Our brides get married in white to emphasize their innocence and purity, and in China white is meanness and danger. The meaning of the blue color in the psychology of the people of our country also has an ambiguous assessment. On the one hand, this is reliability and solidity, on the other hand, folk sayings: "drunk to the blue", "blue from the cold", "burn everything with a blue flame" - point to the negative side.
The influence on a person or his perception of a particular color is successfully used in their projects by fashion designers, interior decorators, creators of brochures and other representatives of the selling professions. Warm colors, such as red, yellow, orange, are designed to encourage a person to own this or that thing, which means to buy. These shades are aggressive, increasing the pulse and heartbeat. But in banking institutions they prefer a calmer palette, such as blue. In psychology, this technique has long been known, when the tone makes you treat the interlocutor favorably. He inspires confidence in you with his thoroughness, efficiency, and his words do not sound extravagant, but very reasoned. This effect is especially noticeable in the elderly. Why does blue color play such a role in the psychology of pensioners? This has its own explanation. They subconsciously remember the uniforms of civil servants in green and blue tones, which means that an association with the authorities arises, from which they conclude - notdeceived.
Nutritionists also began to use color therapy for their patients. Not only do they develop a menu for a complete and rational diet, they also advise what color the dishes from which we eat should be. Warm tones stimulate appetite, it is useful for those who need an enhanced diet. Dishes that are blue in the psychology of the eater will work differently, he will quickly get enough and will not want to eat anymore. It is useful for losing weight. Even in nature, very few edible plants have a blue tint. Interior designers suggest using it in bedrooms as a color that brings peace and tranquility. And in industrial buildings, it helps to focus and increase productivity.
No matter how we feel about this or that color, on a subconscious level, any of them has an impact on us. Trust your intuition, it will tell you which color will bring good luck and good mood.
