Pink color in psychology. Color Preferences: Psychology

2024 Author: Miguel Ramacey | [email protected]. Last modified: 2023-12-17 06:11

Life in pink… What associations does this phrase evoke in you? Most likely, images of expensive boutiques, luxury cars, foreign resorts flash before your eyes, and, of course, a wave of serenity and tranquility rolls over. With slight variations, similar pictures visit each of us. Have you ever wondered why we perceive pink the way we do? In psychology, by the way, the choice of a favorite color is of great importance. Thanks to the preferences of the patient, a competent specialist can tell a lot about the character of a person and his psychological state at the moment. Of course, we are far from being professionals in the field of studying human souls, but still we will try to find out what color associations are in psychology.

Color psychology

We live in an environment of color and even often do notWe think about how seriously it affects our condition and well-being. In addition, when we go shopping to update our wardrobe, we often choose a new thing in the same color as most of the things in our closet. Why do we act this way and sometimes experience absolutely opposite emotions in different interiors? Psychology will help us answer this question, because it is working very closely on the topic of the influence of color on the perception of life by a person.

Color preferences have been studied by psychology for a long time, back in the eighteenth century, when this science was practically in its infancy, doctors noticed that in some rooms the recovery of patients was much faster than in others. Initially, such facts were perceived as coincidences, but later the influence of color on human psychology began to be studied quite seriously, and by the twentieth century various personality typologies appeared, where the meaning of the favorite color in psychology served as the basis.

Color therapy and the application of color psychology in everyday life

In psychology, over time, even such a direction as color therapy appeared. With the help of several colors, specialists could significantly improve a person’s condition and help him get out of depression. In the modern world, the developments of psychologists are quite successfully used by marketers, designers and representatives of many other professions. For example, all advertisers know that the packaging of goods, made in pink colors, significantly raises consumer demand. A sign in goldpurple color will definitely encourage the consumer to look into the store, as it is subconsciously associated with luxury and reliability.

In ordinary life, we do not even notice how often we use the rules of color therapy. Think it's not? Judge for yourself: going to an important interview, you will wear something black in eighty percent out of a hundred. By doing this, you are trying to give yourself confidence and not miss someone else's negativity. What about a date? How often do lovely ladies, in an effort to slay their cavalier, prefer a red dress! All this is a game of our subconscious, which accurately determines the influence of a particular color on a person.

Color psychology tests: description

In the forties of the last century, Max Luscher developed a whole series of color tests that allowed him to determine the temperament of a person and her condition with the help of preferences. It is rather difficult for an unprepared person to use these tests, especially since they have several varieties. The simplest option concerns psychotypes.

Luscher took four psychotypes as a basis:

• choleric;
• sanguine;
• melancholic;
• phlegmatic.

Each of the above personality types corresponds to one pure color:

• choleric chooses shades of red and pink;
• sanguine is all shades of yellow;
• melancholic seeks blue;
• phlegmatic prefers green.

Thus Luscher was born colorpersonality types:

• "Red" people are ambitious individuals striving for new experiences and success;
• "blue" strive for harmony and enjoyment of life;
• "Greens" have a need to validate their worth, for which they turn into real workaholics;
• "Yellow" try not to drive themselves into the framework, ready for everything new and unusual.

However, you should not think that there are "one-color people", each of us has many shades. Max Luscher argued that the most harmonious are the personalities in which absolutely all colors are present. And he considered buying clothes of the right color the best way to make up for the missing range. With the help of a wardrobe, you can significantly harmonize your internal state.

Color test done with TV

If it is rather difficult for you to understand the Luscher tests, then psychologists advise you to turn to the settings of your TV. Pay attention to the color scale, depending on which color prevails, you can draw a conclusion about your condition at the moment:

• predominance of red indicates that you are very trusting, but quick-tempered and aggressive;
• yellow color means that you look extremely friendly and have others around you, but in fact you are stressed and constantly stressed;
• the clear predominance of green and blue shades reveals your timidity and weakness, but inin case of danger, you become extremely active and even dangerous.

Interest in Luscher's tests is due to the fact that they allow you to accurately identify the state of a person at a given moment, but for deep psychoanalysis, you need to more seriously study the meanings of colors.

Passion Energy: Red

Any person associates red with emotions, passion, courage and activity. Red is chosen by natures who are ready for extraordinary deeds, shocking and altruism. This color is rejected by people who are afraid of conflicts and prefer solitude. If a person is exhausted physically and emotionally, then he categorically rejects the color red.

Yellow color: the desire to feed on energy

People who prefer yellow to everything else are usually calm, balanced and have many friends. They enjoy communication and love to attract attention. Yellow color is a kind of exercise for the psyche, it gives the energy necessary for life. Pessimists categorically do not accept yellow shades, limiting themselves in contacts with the outside world.

Relaxing blue

All shades of blue are chosen by people who need physical and mental peace, they get tired quickly and are susceptible to a benevolent attitude. They reject the blue color of nature, who avoid relaxation and prefer shocking others.

Confident green

Green lovers are very energetic individuals who know how to achieve their own goals and have a strong influence on others. These people are very afraid.someone else's will and constantly assert themselves. Psychologists say that green is a kind of hidden power and energy, ready to manifest at any moment.

Selfishness in orange colors

People who love orange are usually egoists who cannot imagine themselves without "spectators" and are ready to communicate around the clock to receive attention and recognition. But these individuals are very envious of other people's glory and are capable of anything for its sake.

However, the orange color brings energy and nourishes the body.

Black and brown: leaving depression

If you are a fan of black color, then you should have a soul-searching session. Usually people who dress in black are depressed, in crisis, not very confident in themselves and lack self-love. Brown color reveals a person who has already achieved everything in life and stands confidently on his feet, but indicates deep exhaustion. It will lead to depression later on. Psychologists say that the concept of the norm excludes the choice of black and brown.

Pink color in psychology: meaning

And what about pink, because it was with him that we started the article? What does pink mean in psychology? This shade is not as simple as it seems. The thing is that it is a derivative of red and white, therefore it simultaneously symbolizes passion, sexuality, tenderness, purity and gullibility.

The positive qualities of pink are tenderness, innocence, renewal, femininity. It calms and reduces aggression, and also expresses love. Moreover, the softer the shade of pink, the more it is associated with various manifestations of love between partners. Pink color in psychology is considered feminine and fully corresponds to the energy of the beautiful half of humanity.

Negative properties of pink are considered frivolity, the desire to live in order to show oneself, inconstancy. Psychologists say that people who prefer this color can easily betray and at the same time make another person guilty. These are sensitive and dreamy natures, who are far from real life and are ready to adapt to others. But at the same time, such personalities are "on their minds", it is difficult to understand what is hidden behind the facade of their smile.

Pink Fashion

Pink began to conquer the catwalks in the thirties of the last century. Then the designer Elsa Schiaparelli took it as the basis of her new collection. Since then, pink has been victoriously striding around the world, gradually moving even into the men's wardrobe.

Although life in pink is more suitable for women, and the strong half of humanity subconsciously feels this, therefore they reject this color in their clothes and associate it with female frivolity.

Children and pink

Pink color in the psychology of children plays a very important role. If you have a daughter, then you probably noticed that from early childhood she is drawn to pink toys and clothes. Why do you think?

In fact, everything is simple - girls subconsciously associate pink with tenderness and defenselessness. It is in the environment of such toys and things that they feeltranquility and serenity. Psychologists have proven that pink has a very positive effect on children - it relieves tension, reduces aggression, improves mood and increases attention. Therefore, if you have such an opportunity, be sure to decorate the nursery in pink. To do this, it is not necessary to completely paint the walls and select furniture of the right shade, just add some accents in the form of sofa cushions, accessories and curtains. In such an interior, you will definitely grow up a real princess.

Healing effects of pink

Pink color in psychology is considered to reduce pressure and pulse rate. It helps increase appetite, improves sleep and even restores digestion. Many people know the ability of pink to cheer up. For example, in one of the most criminal cities in India, the authorities repainted the facades of houses in a pleasant pink color. And literally six months later they were amazed at the effect - the crime rate decreased by forty percent, and the population responded very positively during social polls about life in their beloved city.

It is known that sports locker rooms are often painted pink to reduce the aggression of athletes after the competition. Beauty salons and spas also often use pink to relax clients while they wait for treatments.

Design in soft shades

Psychologists say that all shades of pink in the interior are shown to people born under the sign of Pisces. In addition, the walls are flamingo-colored.expand the room and seem to fill it with air. In such an interior you feel cozy and comfortable, you want to relax and not leave the room anywhere.

If your work is stressful and often moves, then decorate one room in pink. In such a room, you will quickly abandon all the daily fuss and restore peace of mind.

Many women love the color pink, but find they can't afford to relax enough to choose clothes or accessories in this shade. However, psychologists advise to be sincere with yourself, so if you like life in pink, then do not be shy - take a step towards femininity and tenderness.